How to Build an Online Audience from Scratch
Growing your online audience requires time + consistency… and a plan. Without all three, you’re waiting for lightning.
However, there is a proven plan you can run. Here it is…
🖥️ 1 = Create a website with an opt-in where you can collect visitor info.
Note: we’re definitely NOT against social media. However, we DO suggest you build your house on property you own…
Furthermore, we encourage you to collect the contact info of people who visit your site. Do this with opt-ins, and you’ll know what they came for, as well as how to direct them towards content that’s relevant to them.
🎙️👨💻 🎥 2 = Generate weekly content (originally yours) on that website.
Make a plan to produce new posts and/or podcast episodes on your website regularly. Ideally, do this weekly.
You don’t need to create these from scratch. Rather, you can repurpose content you already have OR you can create content which will be repurposed into other forms of content.
📫 3 = Use email broadcasts and sequences to invite people back to your website.
First, use broadcasts to invite people BACK to your website whenever you post new content.
Second, use sequences to repurpose your old content, giving it new life, when people opt-in to a free offer. This enables you to send them on a specific path of information related specifically to what matters the most to them.
📱4 = Leverage the power of social media to invite people back to your site.
Finally, we get to the topic of social media. Use it.
But use it to direct people TO your site, rather than AWAY from your site.
Since each blog post, podcast, and other form of content has a CTA (a “call to action,” that is, an opt-in), you ALWAYS provide them with the next logical step. This means that when they connect with you… they can go deeper…
♻️ From here, you should “rinse & repeat” this process…
Doing #4 leads people to #1 & #2, which drops them into emails (3), which leads them to return for more info….
+++
📣 Important links:
How to grow your online audience = https://www.amplifyonline.info/summary
Join Amplify Pro! = https://www.amplifyonline.info/pro
Andy mentioned a few examples of opt-ins:
👉 The Advance Planner = https://www.jenkins.tv/FreePlannerPDF
👉 The “free + shipping” Purpose book = https://www.jenkins.tv/purpose
👉 The paperback Advance Planner = https://www.jenkins.tv/8
👉 The “Best of” Soul Wholeness audio = https://www.jenkins.tv/best
Be the first to know when Beth launches the “book club” by registering at https://www.amplifyonline.info/bookclub
Access to the tools we mention, including Kajabi = https://www.amplifyonline.info/tools
Free 30 day trial on Kajabi = https://app.kajabi.com/r/hWkYzZYA/t/8vmvk9af
