Amplify provides you a comprehensive overview of how EVERYTHING works together— from books to websites to podcasts to emails and courses and coaching and more.

The course empowers you to start where you are, with whatever form(s) of content you have, and then continue growing.

By getting your thoughts out of your head and onto paper, you can sharpen your message and refine what you want to communicate with others…

… as well, we’ll show you how to present the message in such a way that it empowers the TRANSFORMATION you want to instill in people in addition to providing them with only the information you want to share.

Your message should solve a problem and/or provide your audience with a solution that helps them step towards their potential. We’ll help you craft it in such a way that it does. 

Amplify also helps you communicate that message in such a way that people want to hear MORE of what you have to say. And, they want to share your message with others.

You need a digital “home base,” regardless of the form your message takes. We’ll show you how to implement each of these, as well as where to go for ideas on creating more content— and repurposing what you already have.

Whether you choose to use each of these forms of media now, later, or never… you’ll know how they ALL fit together.

(And, you’ll know how to easily repurpose your content across each of these platforms.)

With the Amplify framework in place you’ll know how to move your content into more financially lucrative products (like courses and coaching programs and even recurring revenue streams such as memberships) without having to “come up” with new content.

You’ll be able to build a sustainable (and scale-able) income stream, enabling you to turn your passion into a profitable business.

A funnel is a marketing concept used to describe the journey that potential customers take towards becoming paying clients. At the top of the funnel, you'll offer lower-priced products that appeal to a large audience. These products, such as books or other introductory materials, provide a way for many people to make a purchase and become familiar with your brand.

As customers move further down your funnel, they'll be willing to invest more in your offerings. This is where you'll introduce courses and other digital products. While this audience may be smaller, they'll provide you with higher revenue.

At the bottom of your funnel, you'll find a select group of clients who are willing to pay top dollar for your services. These clients will receive the most access to you and can become your most loyal customers. By understanding how your funnel works and how each level contributes to your overall success, you'll be able to build a strong brand and grow your business. This course will guide you through the process and help you take your business to the next level.

The final module of the Amplify framework, “The Methods,” outlines 7 habits to implement into your workflow.

You’ll learn the importance of—

👉 time-blocking

👉 how to recycle your content

👉 building an easy-to-use digital filing system (so you can find everything you create + re-use it over and over)

👉 how to do a month of social media in just a few hours

👉 how to work from templates,

👉 and more

Systems are simply bridges that move things from where they are to where you want them to be— with predictable results. With the right systems in place, you’ll find yourself achieving more with less effort and a greater level of enjoyment.

We don’t just teach people ‘how to build an online presence” or “how to make courses on websites.” We actually DO what we teach.

The processes we outline in Amplify are the exact processes we use to create our own content and share our message with the world.

In other words, this isn’t just another course about “how to build an online course.”

We teach you the WHAT and the HOW… because we actively do it.

Well, if you’ve got something to say— a message you want to craft into book, a podcast, a course, a coaching program, or something more….

… and you’re not sure how to pull it together and package it in a way that people will actually pay attention to it, so they can apply what you’ve learned that you want to share…

… and you want to find a way to monetize it WHILE you multiply it…

… the Amplify will show you how to do it.

The course will walk you through—

🧠 The mind shifts you need to make = understand how the publishing game has changed and now CAN work in your favor, even if you’ve never shared your message with the world before.

📚 💻 📧 📱 🎙 The media you can use to share that message— and how it can be packaged and repurposed through each form (and the benefits and opportunities they each present).

⚙️ The methods we use to get the work done, that is, the habits and shortcuts you can implement in order to do it faster, with more success and less stress.

The on-demand Amplify course was recorded with a live studio audience. Now, you can watch the modules at your own pace, as well as watch and re-watch them as many times as you’d like.

Login to this website from all of your devices, using the email address you use to register (you can always change it), as well as your website password (just like Netflix, Hulu, or another streaming service).

This means you can watch from any / all of the following—

👨‍💻 your computer

📱 your smartphone

📱 your tablet

📺 your smart TV

And...

🎧 📻 any listening device

Since we're offering audio access, too, you can also learn on-the-go (while you're driving, doing the chores, exercising, whatever)!

Your access NEVER expires.

Pay once, and you can watch forever.

Yes. Amplify comes with a no-questions-asked 30 day refund guarantee.

If you watch the materials and feel they’re not worth FAR MORE than what you paid and won’t help you—

📣 Multiply your message, so that more people can read + see + hear it

📣 Monetize your message, so that it’s able to fund its way forward— by covering the costs of creating your content, earning you a side-income, or even enabling you to go full-time and/or even scale your business in the future

— then simply request your money back.

You’ll receive instant access to all of the digital content…

In addition, we’ll ship the Amplify book (8.25 x 11, 500 pages) as well as the Amplify workbook (8.25 x 11, 200 pages) to the address you provide at checkout.

Here’s why:

✅ The book will serve as your reference guide as you look to implement the concepts you learn in the course. With over 100 graphics, charts, and easy to follow outlines, this resource will quickly become your “playbook.”

✅ The workbook will serve as your notebook / journal as you watch the videos.

Note: the worksheets are also available for download.

Yes.

Others have taken the course and applied the principles we teach.

In fact, you can read some of their testimonials on this webpage.

In addition, these are the principles we’ve implemented with numerous other clients and “worked” for ourselves over the previous decade.

This course is for content creators— whether you’re an author, a podcaster, a coach, a teacher, a pastor, an online communicator, an influencer, a course creator, anyone looking to share their unique voice..

… or want to be any of the above.

If you’re new, we can show you the next best steps to take.

If you’ve been doing this for years, we can show you some shortcuts that will help you maximize your message — that is, multiply it and monetize It in even greater ways— with more success and less stress.