Amplify

Years ago, a friend asked me to shoot some videos (about the compensation plan for a home-based business) for a smartphone app. I grabbed the book I wrote on the subject, carried it to the front porch of my house, and...

For the next few minutes I want to talk about how to repurpose content in multiple ways to bolster your online presence, an easy strategy to share free pieces of the content to drive people back to paid products, and...

All content isn’t equal (some messages matter more than others). For example, showing someone how to find & fulfill their purpose on this planet is more important— I think— than showing them what needs to go on a...

We rarely go from “point A” to “point B.” Most of the time, we (all) travel something better. Picking up where we left off on the previous talk… … the first book opened doors to other books, resources I hadn’t...

Though I had written and talked and done other things in the “communication space” for years, I hadn’t actually thought about monetizing it until just over a decade ago when I went on a business trip to Hawaii. After...

Churches are "always on," yet you can't be. You need an "off time. We teach you to distinguish between projects (things that occur once a season or once a year) AND processes (things that happen repeatedly).  When you...

The five facets of the church framework matter EQUALLY as much as the others. So, rather than working through a step-by-step process, you've got to touch on each of them at the same time, continuing to refine the...

Your mission with the discipleship framework needs to be… 👇 Deploy your people back on mission. Don’t see “filling your building” as the end goal. Empower people to go back into the community with the resources of the...

Here’s the first thing you need to know about social media… 👇 📳 Social media = should lead them TO your site and not FROM your site (i.e., never send people to Facebook or YouTube). (If you understand this, you’re...

There are 7 common errors churches make on their website…

And, those mistakes often hinder their growth, b/c people visit your website before they ever attend your church. The online world is the new “front...

Most leaders who register for our Gear Up course or Gear Up resources do so to learn about using technology and communication for their church / ministry. But that’s not where we begin. We will show you how to do...

Continued from the previous episode… What to do if you’re starting (or re-starting) from scratch in the online space. ✅ #6 = Use social media to drive people to your site-- not AWAY from your site. (Template available...