I used to hate math. Turns out, when it comes to doing the “business side of it,” math is your friend.

Especially when you have a spreadsheet.

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We continue talking about getting paid for what you ...

In this talk we back-up and do a quick review of what needs to be on your sales page— focusing on the offers you can make…

… it’s ALL part of “getting paid for what you know” and doing the business s...

Several years ago, I stumbled upon the reason you need to “do the math” very early as you begin projecting your business revenue. This idea isn’t originally mine— at all. I just didn’t see it until a ...

In this post, we pick up where we left off in the previous…

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Why is your content SO POWERFUL (it really is), so much that you KNOW it will help people “level-up” their business, their parenting, th...

There are at least six reasons people don’t buy your “ideas” in the thought leader / information space. In this episode we walk through three, followed by three more in the next.

Here are the first t...

Oddly enough, non profits run very much like “for profits” with one notable exception:

💰 The “profit” (yes, 501c3 entities should “gain” money each month) doesn’t go to shareholders, it rolls back in...

It's time to tackle the topic of money. You earn it, so you need to know how to manage it…

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(This is the first half of a two-part mini-series. In this talk we walk through managing the finances of ...

Most content creators and communicators think only in terms of finding new leads— first time customers. That’s a valid source of business, and we should find pathways for people to come in closer and ...

Three factors affect your capacity to grow your online business

1️⃣ SERVE

= you must consistently add value to others

2️⃣ SYSTEMS

= you need processes that continue moving people forward, autom...

Today we talk more about pricing your ideas as you “put them out there” and start getting paid for what you know (see the previous post here for the first half of this training).

After determining yo...

How much should your ideas cost the average consumer who wants to “buy” them?

It’s a loaded question. And, it calls us to ultimately settle on a price.

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Here are a few things to remember about pri...